10 Best MOZ SEO Tools 2026

Enterprise-Scale Rank Tracking: Monitor thousands to millions of keywords daily across global search engines for granular SERP insight.

Competitor Intelligence: Track unlimited competitor sites with automated insights and custom alerts to stay ahead.

Local & Mobile SERPs: Pinpoint rankings for specific cities, regions, and mobile searches to capture localized opportunities.

AI Search Visibility: Measure brand performance in emerging AI-driven search results and benchmark against competitors.

Custom Reports & Support: Build tailored reports, automate workflows, and access expert guidance with dedicated training.

Real-Time Telemetry Display: 5-inch full-color touchscreen showing lap times, fuel levels, temperatures, and live performance data.

Customizable Dashboard UI: Tailor layouts with Pit House software and access community-made designs for a personalized cockpit.

RGB Shift & Flag Lights: Ten RGB shift indicators and six multi-color flag lights deliver instant racing signals in real time.

Wide Compatibility: Works smoothly with MOZA wheelbases and PC sim racing platforms for seamless integration.

Adjustable & Immersive: Features brightness control and fully customizable layouts for a dynamic racing environment.

Domain & Page Authority: Proprietary Moz metrics that estimate how well a domain or page is likely to rank in search results.

Backlink Profile Insights: Shows the volume and quality of inbound links to evaluate link-building value and competitor strength.

Ranking Keywords & Competitors: Reveals keyword rankings for any domain and highlights major competitors in the SERPs.

Spam Score: Assesses the likelihood of a domain being penalized for spam-like signals to support safer SEO decisions.

Free Daily Reports: Access three complimentary reports per day (unlimited with Moz Pro) for quick, subscription-free SEO checks.

True Competitor Tool: Automatically identifies real search competitors by analyzing overlapping keyword rankings.

Keyword Gap Analysis: Shows competitor keywords you’re missing to uncover powerful new content opportunities.

Domain & Page Authority: Benchmarks your site against rivals using Moz’s proprietary DA and PA metrics.

Backlink Profile Comparison: Evaluates competitor backlink sources, quality, and volume to guide smarter link-building.

Content Opportunity Insights: Highlights where competitors outrank you so you can refine strategy and close performance gaps.

Comprehensive Keyword Suggestions: Generates thousands of ideas from seed terms, including related queries and long-tail variations.

Keyword Difficulty Score: Moz’s proprietary metric estimating how competitive and challenging a keyword will be to rank for.

Organic CTR Analysis: Predicts available click-through potential by accounting for SERP features like ads, snippets, and map packs.

Priority Score: Combines volume, difficulty, and CTR into one value to highlight the most worthwhile keywords to target.

SERP Analysis & Lists: Shows top-ranking pages for any keyword and lets you save, organize, and track keyword lists over time.

Instant DA & PA Scores: Quickly check Domain Authority and Page Authority for any site or page as you browse.

SERP Overlay Insights: View SEO metrics directly inside Google search results for faster keyword and competitor analysis.

Link Metrics & Highlighting: Identify dofollow, nofollow, internal, external, and total backlinks on any page instantly.

On-Page SEO Analysis: Inspect key elements like meta tags and headings without leaving your browser.

Custom Search Views: Change search locations to compare regional rankings and strengthen local SEO strategies.

Comprehensive Backlink Index: Access a massive link database to analyze inbound links for your site or competitors.

Domain & Page Authority: Use Moz’s DA and PA metrics to assess the ranking strength of domains and individual pages.

Spam Score: Detect risky or low-quality backlinks that may harm your site’s SEO health.

Anchor Text Analysis: Review how other websites reference your content through detailed anchor text insights.

Competitor Link Comparison: Compare backlink profiles to identify valuable link-building gaps and opportunities.