If you're a fan of reliable service, trusted brands, and a wide product selection, Boots.com ticks all the boxes. It covers everything from skincare and cosmetics to vitamins, baby products, and personal care—all in a few clicks. It’s built for shoppers who want convenience without the hassle.
And while the products are solid, the deals are where things get exciting. Weekly promotions like £10 Tuesday, Super Sunday, and Best for Less offer a chance to stock up at unbeatable prices. With the right strategy, you can turn every Boots shop into a smart, budget-friendly haul.
£10 Tuesday: The One-Day Deal That’s Worth Staying Up For
£10 Tuesday is a weekly online-exclusive promotion from Boots.com, one of the UK’s leading retailers in health and beauty. Every Tuesday, a fresh selection of in-demand products—ranging from skincare to wellness supplements—is priced down to just £10 each, regardless of their usual cost. Many of these items typically retail for £20, £30, or even more, making this a prime opportunity for major savings. The promotion usually goes live between 12:00 a.m. and 2:00 a.m., and it only runs for 24 hours or until items are sold out—whichever comes first.
This offer is available online only, so in-store shoppers won’t see the same markdowns. The best part? The product selection is refreshed every week, so there’s always something new to look forward to. From trending beauty essentials to trusted health products, £10 Tuesday is perfect for both impulse buys and smart stock-ups. If you're watching your budget but don’t want to skimp on quality, this weekly event should be on your radar.
Tips to Maximize Your £10 Tuesday Savings
Smart shoppers know that timing and strategy matter. Shop as early as possible, ideally between midnight and 6 a.m., to get the widest choice—popular items can sell out in just a few hours. Use filters on the Boots.com site to narrow your search by category, brand, or product type so you don’t waste time scrolling through dozens of options. The quicker you move, the better your chances of scoring the deals you actually want.
Don’t forget to use your Boots Advantage Card to earn 3 points per £1 spent—and watch for additional bonus point offers available through the Boots app. Spending over £15 qualifies you for free Click & Collect, saving you the £3.95 delivery charge. And if you’re recycling your used beauty products, take advantage of the Recycle at Boots scheme: return five empty containers and spend £10 to earn an extra 500 points. Combine these perks with £10 Tuesday, and you're not just saving—you’re stacking value with every purchase.
Super Sunday at Boots: 24 Hours of Must-Grab Deals
Super Sunday is a monthly online-only flash sale hosted by Boots, typically held on the first Sunday of every month. The event runs for just 24 hours, starting at midnight and ending at 11:59 p.m. the same day. During this short window, Boots offers massive discounts across a wide range of categories, including premium beauty, skincare, wellness essentials, and even beauty tech. These offers are exclusive to Boots.com, meaning they are not available in physical stores. It's a day that many loyal shoppers eagerly anticipate, especially those seeking high-value items at a more affordable price.
Types of Discounts You Can Expect
Super Sunday is known for generous markdowns, often offering up to 50% off on selected products. It’s not just a clearance of old stock—many of the deals feature full-size items from well-known and premium brands. Exclusive bundles and gift sets are also a regular part of the lineup, with some items created specifically for the event. Beauty tech, including electric toothbrushes, hair dryers, and skincare devices, often appears with significant price cuts, making it an ideal time to upgrade your tools.
How to Prepare for Super Sunday
Because Super Sunday deals are time-sensitive and stock can run out quickly, a little preparation can go a long way. Signing up for the Boots newsletter gives you early alerts and a preview of featured deals. Setting a calendar reminder for midnight ensures you won’t miss the best selections. It also helps to create a wishlist in advance so you can check out faster. Using your Advantage Card during the event lets you earn points on top of the discounts, and combining that with free Click & Collect on orders over £15 increases your overall value. Downloading the Boots app can also streamline your shopping experience.
Better Buys Every Day: A Guide to Best for Less at Boots
Best for Less is Boots’ year-round value campaign that makes it easier to save on essentials without waiting for a flash sale. Unlike limited-time promotions, this offer is always on—both online and in-store. It includes a curated range of discounted products across beauty, skincare, wellness, baby care, and everyday health items. With thousands of items available and more added regularly, Best for Less helps you get more from your budget while still shopping trusted brands.
What makes this campaign standout is its exclusive pricing for Advantage Card holders. Over 2,000 products are marked with pink Price Advantage labels and discounted by up to one-third off, making it easy to spot where you’ll save more. You'll also get 10% off all Boots own-brand products, covering everything from vitamins to toiletries—perfect for routine restocks. Regular promotions like 3 for 2 and Buy One Get One Half Price are also part of the mix, offering great value for both staples and beauty picks.
To get the most out of Best for Less, start by signing up for a Boots Advantage Card to unlock member-only pricing. Download the Boots app for tailored offers and digital vouchers, and consider joining Boots clubs—like the Parenting Club, Over 60s Rewards, or Student Discount—for added perks. When shopping online, use Click & Collect on orders over £15 to skip delivery fees. And always watch for those pink labels—they're your sign of smart savings, no matter what you’re buying.
Explore Best for Less Deals
Summer Scents, Premium Savings
This season, refresh your fragrance wardrobe with a curated selection of luxury scents—all at 20% off. For a limited time, enjoy exclusive savings on premium perfumes and receive free next day delivery with the code FREENEXTDAY at checkout. Whether you're shopping for yourself or someone special, now's the perfect time to indulge in something elegant, warm, or daring—just in time for summer.
Lancôme La Vie Est Belle Iris Absolu Eau de Parfum 50ml
A vibrant reinterpretation of the iconic La Vie Est Belle, this version highlights fresh fig, radiant iris, and a touch of blackcurrant. It’s floral, luminous, and made for those who embrace joy with confidence.
Prada Paradoxe Eau de Parfum 30ml
This modern floral scent redefines femininity with an unexpected blend of neroli, amber, and musk. Bold yet delicate, it captures the paradox of strength and softness in one elegant bottle.
YSL Libre Eau de Parfum 50ml
Libre is the scent of freedom—fusing warm Moroccan orange blossom with French lavender and a hint of musk. It’s striking, sensual, and made for those who live unapologetically.
Giorgio Armani My Way Eau de Parfum 30ml Refillable
My Way is a bright floral fragrance blending orange blossom, tuberose, and vanilla. With its refillable design, it’s a thoughtful choice for eco-conscious fragrance lovers who never want to run out of their signature scent.
Premium Beauty Offers
Upgrade your beauty routine with 20% off selected premium skincare and makeup—online only. Use code SAVE20 at checkout to claim your discount on cult favorites and high-performance essentials. From glow-boosting blushes to deeply hydrating skincare, these standout picks combine luxury with results.
LANEIGE Lip Sleeping Mask Berry 20g
This overnight lip mask delivers intense moisture with berry extracts and vitamin C, leaving your lips soft, smooth, and flake-free by morning. A beauty essential for hydrated lips all year round.
NARS Radiant Creamy Concealer
Known for its buildable coverage and radiant finish, this award-winning concealer brightens, corrects, and perfects without creasing. Ideal for under-eyes and blemishes, it’s a staple in every makeup kit.
ELEMIS Pro-Collagen Cleansing Balm 100g
This luxurious balm melts away makeup and impurities while nourishing the skin with a blend of elderberry, rose, and padina pavonica. Use it as a cleanser or leave it on as a mask for a spa-like experience.
NARS Blush – Orgasm 4.8g
This universally flattering blush blends peachy pink tones with a subtle golden shimmer, giving a natural, radiant flush. It’s iconic for a reason—and a little goes a long way.
Don’t miss your chance to shop top-tier beauty for less. These premium picks are only discounted for a limited time, so stock up before they’re gone.
Summer Stars
This summer’s lineup of top-tier beauty, fragrance, and personal care heroes is here—featuring trusted favorites and buzzworthy upgrades. From skin-loving cleansers to luxury styling tools and signature scents, these picks bring both function and flair to your warm-weather routine.
Liz Earle Cleanse & Smooth Collection
This skincare trio gently removes makeup and impurities while nourishing the skin with naturally active ingredients. It’s a comforting ritual for glowing, refreshed skin all summer long.
Oral-B iO4 Electric Toothbrush – Black (with Travel Case)
Smart brushing meets sleek design with this advanced toothbrush, featuring real-time feedback, four modes, and a handy travel case—perfect for keeping your smile bright on holiday and beyond.
Clarins Summer Sizzler Set
Packed with mini must-haves, this limited-edition set includes summer-ready skincare and body care essentials. It's ideal for travel or sampling Clarins favorites in one convenient bundle.
Perfect Intense Marc Jacobs Eau de Parfum 50ml
A bold floral scent with notes of daffodil, roasted almonds, and sandalwood, this fragrance is both creamy and comforting. A confident scent that lingers beautifully through long summer days.
Shark FlexStyle Sparkle – Champagne Diamond Limited Edition Air Styler & Hair Dryer
This versatile tool transforms from dryer to styler in seconds and comes in a stunning limited-edition finish. Style, volumize, and curl without heat damage—perfect for effortless summer hair.
These seasonal stars won’t stay around forever—grab them while the sun’s out and the offers last.
Clothing
The end-of-season sale is the perfect time to refresh your little one’s wardrobe—now at half price on selected styles. From playful prints to everyday basics, these pieces bring comfort, fun, and serious savings.
Mothercare Animals All-in-One
This soft and snuggly all-in-one features adorable animal graphics and easy snap buttons—perfect for nap time or playtime.
Mothercare Hot Wheels Pyjamas
Speed into bedtime with this vibrant Hot Wheels-themed set. Made for comfort, it's a favorite among little car fans.
Maybe Junior Tee and Sweat Jogger Set
This casual duo is great for everyday wear, combining a graphic tee with cozy joggers—ideal for playdates and park days.
Mothercare Multi Socks – 7 Pack
Keep tiny toes comfy all week long with this colorful seven-pack of socks. A practical pick for daily rotation.
Stock up now while the 50% off deals last—perfect pieces for growing kids and busy parents.
Dyson
Treat yourself to cutting-edge hair tools and earn up to £30 worth of points on selected Dyson products—plus enjoy free next day delivery for a limited time. Precision styling meets smart technology in this powerful lineup.
Dyson Airwrap .i.d. Patina & Topaz Straight to Wavy
Designed for personalized results, this limited-edition Airwrap effortlessly styles from straight to wavy with minimal heat damage—ideal for versatile, everyday looks.
Dyson Supersonic Nural™ Hair Dryer Ceramic Patina
Engineered with intelligent sensors to protect scalp health, the Supersonic Nural™ delivers fast drying with precision and care in an elegant ceramic patina finish.
Dyson Airstrait Straightener in Onyx and Gold
This wet-to-dry straightener uses focused airflow instead of hot plates, giving you sleek styles with less breakage—all in a sleek onyx and gold design.
Dyson Airstrait™ Straightener Bright Nickel and Rich Copper
High-performance styling meets bold design with this smooth, glossy finish. Perfect for quick straightening without the heat damage of traditional irons.
Dyson Airstrait Hair Straightener Jasper Plum
Add a touch of color to your styling routine with this vibrant Jasper Plum version. It delivers salon-quality results while keeping hair strong, shiny, and smooth.
Style smart, earn rewards, and enjoy express delivery—all in one go with Dyson at Boots.
Scoring the best deals on Boots.com comes down to timing, planning, and knowing where to look. With regular offers like £10 Tuesday, Super Sunday, and Best for Less, there’s always a way to save on your favorite beauty, health, and wellness products. By signing up for alerts, using your Advantage Card, and checking the site early, you can stay ahead of the crowd and make every purchase count. So next time you're filling your basket, remember—smart shopping isn’t just about what you buy, but when you buy it.
